Business model

How FairBuyAI makes money.

FairBuyAI is designed to be subscription-led and consumer-first. That means our goal is to work for the people using the platform, not for advertisers trying to influence what they buy.

We believe consumer trust matters more than hidden commissions. As FairBuyAI grows, any commercial relationships will be clearly labelled and recommendations should remain based on consumer value, not who pays the most.

Our long-term aim is simple: help people make smarter, fairer purchasing decisions with confidence.

What this means in practice

  • FairBuy Scores are not for sale. No advertiser can pay to lift a score.
  • Better-value alternatives are ranked by consumer value, never by commission.
  • If we ever introduce labelled commercial links, they will not influence scores.
  • The user is the customer. Our subscription model keeps it that way.